A legend in advertising for more than 60 years, John Caples's classic work has been updated to retain all of the candid analysis and invaluable award-winning ideas from the original while bringing it up to date on the many changes in the field.
by Baranowski, Grace
$16.49
by Klancher, Lee
$18.71
by Blanter, Julia
$33.75
by Fassin, Didier
$11.21
by PEPE,MICHEL / ASHER,JAMES
out of stock
$14.75
by SNUGGLE
$13.99
by SCHUBERT / CARBONARA
$19.99
by TRONDHEYM
$8.75