Hitta has had his fair share of ups and downs. However, now that Hitta's time in prison has come to an end, he is ready to hit the streets, His mentor, Royalty Records' CEO Richard Royal, aka Rolex Rich, has offered his protégé the opportunity of a lifetime. Together, they're going to change the game. The only thing Rolex Rich wants in return is Hitta's complete loyalty.

Peso, Hitta's right-hand man, is down for whatever, whenever, wherever! He's an aspiring rapper who has an immense amount of talent. Peso is just waiting for the right time to make his move into the music industry. He doesn't foresee the huge changes that are about to happen in his life- some good, some bad, and some he may not survive.

Meanwhile, Matt Murda, Hitta's former business partner, is lurking about. Matt is determined to kill Hitta and even a score that no one seems to care about but him.

Welcome to the cold streets of Coney Island, Brooklyn, where loyalty is not a slogan, betrayal is a tough pill to swallow, and death is closer than a friend. Will Hitta and Peso Level Up or will they be forced back to square one?