3Ready, Set, Sell is a must-read for every sales professional who desires to be a top performer. This definitive guide focuses on mastering the only three areas within the salesperson's control: attitude; quantity of calls; and quality of calls. Learn how to: get other people's attention; define your selling culture; establish a "try it" mentality; use body language to sell; put a yes in the bank; tell them vs. sell them; set quantity goals; define a good prospect; build a repeatable process; uncover hidden objections; speak from experience; discover your ideal role; and more