Glory Lost and Found: How Delta Climbed from Despair to Dominance in the Post-9/11 Era
Glory Lost and Found: How Delta Climbed from Despair to Dominance in the Post-9/11 Era
Kaplan, Seth
product information
Condition: New, UPC: 9780996990110, Publication Date: Fri, January 1, 2016, Type: Paperback ,
join & start selling
description
on the restructuring of this industry, Delta will be the greatest turnaround story in it."
--Delta CEO Gerald Grinstein, December 19, 2006

Its reputation was now as tattered as the interiors of its airplanes. Delta Air Lines, on September 14, 2005, was nothing like the world-beating company it had been just five years earlier, let alone decades before that. On this day, Delta found itself surrounded by lawyers, dejectedly filing for bankruptcy. Few believed it could ever reclaim its perch atop the US airline industry.

But it did. Glory Lost and Found: How Delta Climbed from Despair to Dominance in the Post-9/11 Era tells the story of Delta's dramatic tumble into bankruptcy and how it climbed its way back to pre-eminence despite hurricane-force headwinds: high fuel prices, a hostile takeover bid, relentless competition, economic meltdowns and geopolitical shocks.

This independent work of journalism, not approved or endorsed by the airline, stems from a decade of research and countless interviews by Airline Weekly's Seth Kaplan and Jay Shabat. It's a profile in leadership: Delta became not only the greatest turnaround story in its own industry but also one of the greatest in the history of corporate America. Delta did the unimaginable by simultaneously resurrecting its finances and the spirits of its employees and customers. And while redefining itself, Delta also redefined an industry.

reviews

Be the first to write a review

member goods

No member items were found under this heading.

notems store

A for Effort

by Greene, Jarad

Paperback /Paperback

Heartbreak Boys

by Green, Simon James

Paperback /Paperback

Manger

by Hopkins, Lee Bennett

Hardcover /Hardcover

$12.75

Glacier on the Move

by Rusch, Elizabeth

Hardcover /Hardcover

$13.49

listens & views

& THEN THE EARTH MOVED ...

by HELLRIDE

COMPACT DISC

out of stock

$15.99

FOURTEEN GHOSTS

by KAHOOTS

VINYL LP

out of stock

$19.75

DEMAIN (EP)

by WILD,BENJAMIN

12-INCH SINGLE

out of stock

$8.49

Return Policy

All sales are final

Shipping

No special shipping considerations available.
Shipping fees determined at checkout.
promoting relevance through notable postings ]

A notem is a meaningful post that highlights an experience, idea, topic of interest, an event ... whatever a member believes worthy of discussion. Each notem becomes a pathway by which to make meaningful connections.

notems is a free, global social network that rewards members by the number and quality of notems they post.

notemote® © . Privacy Policy. Developed by Hartmann Software Group