Jacob started out with one basic question: Is vulnerability the same for leaders as it is for everyone else? It turns out that it's not. On August 20, 1991, Hollis Harris, the CEO of struggling Continental Airlines told his 42,000 employees to pray for the future of the company. The next day he was fired. What Hollis did was vulnerable, but it was not leadership.

While vulnerability cripples some leaders, others tap into it and use it as a superpower. Vulnerability alone makes leaders seem incompetent. Competence on its own makes it hard for leaders to connect with their people. The key is to develop both competence and vulnerability, what Jacob calls "The Vulnerable Leader Equation."

Based on over 100 CEO interviews and a survey of nearly 14,000 employees, renowned leadership thought leader and futurist Jacob Morgan shares candid stories and original research that shows how leaders can tap into vulnerability to transform themselves, their teams, and their organizations.

This book will show you why it's so crucial to lead with vulnerability and how to do it well. You will learn:

• The difference between being vulnerable and leading with vulnerability
• The 5 vulnerable leader superheroes
• What makes leaders feel most vulnerable at work and why
• The ROI of leading with vulnerability
• The 8 attributes of vulnerable leaders
• What happens when vulnerability is used against you
• How to climb the "vulnerability mountain"
• What keeps leaders from being vulnerable at work and how to overcome it

Leading With Vulnerability is not just a book to share with your leaders and your co-workers. It's an invitation to a paradigm-shifting adventure. Nothing like this has been written before and, after reading it, you'll never look at leadership the same way again.