The Microsoft Story: How the Tech Giant Rebooted Its Culture, Upgraded Its Strategy, and Found Success in the Cloud
The Microsoft Story: How the Tech Giant Rebooted Its Culture, Upgraded Its Strategy, and Found Success in the Cloud
Good, Dan
product information
Condition: New, UPC: 9781400223909, Publication Date: Thu, October 1, 2020, Type: Hardcover ,
join & start selling
description
6Imagine if you could see the playbook that returned a struggling tech empire to the top of the tech leaderboard. The Microsoft Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the tech company to once again become a leading tech innovator.

It wasn't so long ago that Microsoft and its Windows operating system dominated the tech industry so much so that they faced antitrust charges for what was perceived by many to be predatory, monopolistic practices. Less than a decade later, the tide had turned and Microsoft lost its dominance in the personal tech marketplace amidst the launch of the iPhone, the rise of Google, and the cloud computing phenomenon.

But, now, Microsoft is back on top. The company's value is soaring and once again Microsoft is being recognized as a tech leader once again. What changed?

Since Satya Nadella took over as CEO, the company has gone through significant changes. The company culture has become one of creativity and innovation, no longer requiring that all products revolve around Windows. The company has reevaluated their business lines, getting rid of underperforming initiatives such as smartphones, and focused on the area of growth where the company excelled: the cloud.

Through the story of Microsoft, you'll learn:

  • How to build a nimble company culture that supports innovation and growth.
  • How to return a forgotten brand to the spotlight.
  • How to recognize and build upon successful business lines, while letting go of underperforming initiatives.
  • When to change the entire way you do business.
  • And much, much more.
reviews

Be the first to write a review

member goods

No member items were found under this heading.

notems store

The Stockholm Octavo

by Engelmann, Karen

Paperback /Paperback

She Wore a Hat in ...

by Cornett, Marion L.

Paperback /Paperback

$14.39

The Amazing Crafty Cat

by Harper, Charise Mericle

Hardcover /Hardcover

$11.24

listens & views

LONELY WOMAN (MOD)

by MODERN JAZZ QUARTET

COMPACT DISC

$10.75

PHILADELPHIA BOOGIE / VARIOUS

by PHILADELPHIA BOOGIE / VARIOUS

COMPACT DISC

out of stock

$11.99

YOU NEED LOVE

by RICH,DON

COMPACT DISC

out of stock

$11.99

Return Policy

All sales are final

Shipping

No special shipping considerations available.
Shipping fees determined at checkout.
promoting relevance through notable postings ]
share it, buy it, sell it ]

A notem is a post that highlights an experience, idea, topic of interest, an event ... whatever a member believes worthy of discussion. Each notem becomes a pathway by which to make meaningful connections.

notems is a free, global social network that rewards members by the number and quality of notems they post.

notemote® © . Privacy Policy. Developed by Hartmann Software Group