The book begins by covering business ethics basics, highlighting how ethics are good for business. Ruddell then analyses the Scriptural teaching about business ethics as a model for how faith can (and indeed must) integrate with business ethics and then contrasts with other, secular, views of business ethics.
He continues by reviewing steps for solving ethical problems in business and how to set up and carry out an effective ethics program inside the business and how companies can extend those ethics to those around them through effective social outreach programs, and to the environment by being good stewards of our resources.