ert in sales and sales management, bringing 30 plus years of field proven experience from a starting base with CPA firm Arthur Andersen to the CEO level of several national companies.

A deep dive into three critical areas includes:

1. Building a winning culture in your business. The thrust here is creating an environment in your business where your employees don't begrudgingly come into work, but rather are excited to be working at your company. If we get the culture right, everything else in our business will be easier. If we don't get it right, all else will be hard.

2. Sales Management. The emphasis here is on recruiting top performers, coaching, training and building a high performance sales team. A Sales Manager's job is not to grow sales, but to grow salespeople, in quantity and quality. They in turn will grow your sales.

3. Sales. Here are the systems and processes that top performing sales professionals are using to separate themselves from the rest. Winning new customers, growing the ones they have, and differentiating themselves from the competition. It's about identifying the key activities that need to be performed on a daily basis, proactive pipeline management, creating perception of value, leveraging the internet and employing an effective touch system.