gram sets the tone and the purpose of the entire series, presenting the fundamentals in a clear, conversational style that never loses sight of the ultimate goal of outstanding writing skills. "That's a common noun; make it more specific with a proper noun. Here's a sentence by J. K. Rowling; toss out her words and put in your own." Everything makes sense, as the students discover the confidence and creativity that has always eluded them.

The "Plus..." part of every book in the series refers to the attention to both the opportunities and the stumbles that go with mastering these writing skills. For example, look at the parallel structure in the previous sentence, where the conjunctions "both...and" link the two nouns, "opportunities" and "stumbles." Or learn the secrets of commas, which can make the writing flow, or can make it a mess.

Book 1 concludes with a section called "Writing Patterns," uniting all the lessons to inspire writing that is detailed, organized, and convincing. Together with Books 2 and 3, this series leads to success like no other writing program.