Presence & Profitability: Understanding the Value of Authentic Communications in the Age of Hyper-Connectivity
Presence & Profitability: Understanding the Value of Authentic Communications in the Age of Hyper-Connectivity
Kelley, Philip
product information
Condition: New, UPC: 9781642252637, Publication Date: Mon, November 1, 2021, Type: Hardcover ,
join & start selling
description
7PRESENCE DEVELOPS AND ENABLES PROFITABILITY.

AUTHENTIC RELATIONSHIPS ARE THE KEYS TO SUCCESS DURING THIS COMMUNICATIONS REVOLUTION.

Are your customers your most valuable brand advocates? Do you "speak" with them more than ever? Are you growing revenues as well as "likes" and expanding your return-on-marketing investments?

If not, you are losing presence and profitability!

Despite constant developments in communications technology that radically expand our ability to communicate efficiently, too many companies are losing touch with their customers while missing their growth and profitability targets--either by not taking advantage of readily available technology or by implementing technology generically without considering how the use affects their relationships with customers. Author Phil Kelley Jr., the CEO of a fast-growing corporate communication solutions company, provides definitive steps forward for success-minded individuals and corporate boardrooms that will establish an effective presence for profitability and growth.

This pro-technology, leading-edge view of the tremendous opportunities available will positively challenge the corporate leader struggling for success during this time of massive change.

Presence and Profitability will answer the question of why your customer response results are lagging behind expectations and falling behind organizations you once dominated. It shows why and how some companies are succeeding-- rapidly and at unprecedented levels of growth. It teaches you how to take full advantage of the tremendous opportunities available for connecting and engaging with an exponentially larger group of consumers. It defines powerful implementation strategies using technologies, old and new, to establish presence with customers, bringing them closer to your brand instead of pushing them away

reviews

Be the first to write a review

member goods

No member items were found under this heading.

notems store

Deep Dive: The Proven Method ...

by Horwath, Rich

Hardcover /Hardcover

$16.46

Rise and Fall of Strategic ...

by Mintzberg, Henry

Paperback /Paperback

$22.95

The Art of Ideas: Creative ...

by Duggan, William

Paperback /Paperback

$11.21

listens & views

EL PAYADOR PERSEGUIDO

by YUPANQUI ATAHUALPA

COMPACT DISC

out of stock

$10.99

FOUR SEASONS

by CRESHEVSKY,NOAH

COMPACT DISC

out of stock

$15.49

PRIVATE TEARS

by GUITAR JACK

COMPACT DISC

out of stock

$12.25

BOSTON

by GOODRIDGE,OLIVER

COMPACT DISC

out of stock

$14.49

Return Policy

All sales are final

Shipping

No special shipping considerations available.
Shipping fees determined at checkout.