Drawing on his twenty-plus years of professional experience leading teams and business development across the globe, Tom Watkin distils the essence of business development into an easy-to-use system comprising three stages-assess, aim, and action. Assessing purpose, goals, and market while aiming effort through consistent planning leads to systematic action that will keep you talking to the right customers and pursuing priority opportunities again and again.
The simplicity of the system and its foundation in real-world experience results in a practical guide with lessons that can be applied immediately. This robust system will contribute to significant revenue growth. Don't miss this opportunity to catapult your business development effort to the next level.