Having a positive, interactive corporate culture is something that many leaders strive for, but getting there (and staying there) isn't just about feel-good policies or Ping-Pong-table incentive tactics. The power of a Good Culture is something to behold, and the cost of not creating one may be more significant than you realize.

In The Good Culture, Rebecca Friese, cofounder of FLYN, shares the wisdom of her twenty-plus years of creating organizational change across the spectrum of companies-from hopeful start-ups to Fortune 500s-helping you to manage your culture and lead positive change, day by day. This book will guide you in figuring out what works for your company in real life, and how to chuck out what doesn't to bring people into the fold and support cultural growth, all the way to the top.