For Matteo Mantovani, that path led to Iraq - a destination he volunteered for without fully understanding what drove him.

When he stepped off a plane in the Italian winter, dressed in a heavy overcoat and boots, only to be greeted by the wave of dry Iraqi heat, Matteo realised he had some lessons to learn ... quickly.

While he may not have fully known what he was volunteering for all those years ago, he's now profoundly glad he stepped into the country that would steal his heart.

This journey wasn't just about personal adventure; it was an opportunity to shed positive light on an often misunderstood and overlooked land.

Investors, entrepreneurs, and dreamers - this is a call to recognise and invest in Iraq's immense possibilities. By dedicating time, resources, and energy, we can contribute to the significant growth of this remarkable country.

Better still, Iraq can contribute richly to our own lives. If you've ever even thought about dipping your toe into the rich cultural experience of Iraq, this book is your must-read