0Guys Knit provides a beginners' guide to anyone who thinks they'd like to give knitting a go. Aimed specifically at the male market, it challenges the perceptions of who knitters are -- and breaks apart those dusty stereotypes to show, once and for all, that knitting is in no way a gendered pastime, but is instead, a universal hobby for anyone interested in working with their hands, and creating warm and practical things to wear, share or even sell.