3Telling yourself you have all the time, all the resources and all the money in the world just kills creativity and self-discipline. Why not try to limit yourself and unleash your creativity!
Designer and advertiser Ralph Burkhardt has put together this inspirational pocket book, with a proven method that can help you tap into your creative and business potential and, above all, get results. Replete with quotes, checklists, cool illustrations and encouraging words, this little book packs a punch, revealing the simplest and most effective way to tap into your creative genius and set goals. A great tool to pass around during brainstorming meetings with colleagues, or to keep handy on your desk at work.
Limit Yourself and Unleash Your Creativity contents:
What, why, who?
ABOUT CREATIVITYWhat is creativity?
Everyone can be creative!
The true creative myth
The creative process
Reflect on your creativity
Think inside the box
ABOUT LIMITATIONS'Limitation' might sound like a bad word
Who needs limitations?
What kind of limitations are there?
What limitations can do for you
What you need to bring
Who's afraid of the blank page?
The creative trajectory
Why total freedom doesn't liberate
Creative boundaries
Ready, mindset, go!
01 LIMITATIONS OF TIMELearn to love deadlines
Make better use of your time
The five-minute time limit
One painting / poster / logo / lettering a day
02 LIMITATIONS OF RESOURCESHow to deal with a limited budget
Improvisation = innovation
Exploration through limitation
03 LIMITATIONS OF DESIGN PRINCIPLESRefine your colour palette
Limit your typefaces
Why Frank Gehry loves limitations
Music at the limits
04 LIMITATIONS OF A BRIEF'Do whatever you like!'
Discovering the client's needs
Just don't do it
What to learn from Dr. Seuss
05 LIMITATIONS OF MEDIUMWhat is minimalism?
How to simplify and intensify
Maximum meaning, minimum means!
Embracing technical limitations
Use your digits!
06 LIMITATIONS OF SKILLSMaintain momentum
Team up with others
Try random limitations
Harness someone else's creativity
07 LIMITATIONS OF SPACESize does matter!
Decide what's important
Do it 'Like a Rolling Stone'
The ultimate limitation scale
FINAL THOUGHTSTake the first step!
What to do with immutable limitations
A generation of demands
Limited to only one world
Credits / Bibliography / Thanks