is one of the most popular and most important of Martin Parr's books. This revised and extended edition includes more than 40 new photographs as well as featuring many of Martin Parr's most iconic images. It is a biting, very funny satire in which Parr looks at tourism worldwide, exposing the increasingly homogenous 'global culture' where in the search for different cultures those same cultures are destroyed. The issues that Parr raised two decades ago when the book was first published are even more relevant today.