9This book argues that people-centric leadership is essential to succeed in the new dynamic business context. It offers four agile levers for leaders to unlock the full potential of people and turn valuable business opportunities into value for society. The challenge for leaders is to balance the tensions between the changing business context and the needs of people to apply their potential. People are at the centre of attention in this book. To unlock the full talent of people and succeed in a dynamic context, people need a work environment which differs from traditional organizations. It's an organization with tools, capabilities, and a culture designed for people. It caters to the individual. Organizations that want to deliver superior outcomes in a dynamic environment require agility - agile tools, agile capabilities - and a culture with a shared mindset that enables people to serve customers.