In a style all his own, Dave Kauffman brings lofty ideas of entrepreneurship down to earth, giving readers practical success stories from growing up on a large farm to coaching business owners and speaking nationwide.

Books on business success, leadership, and principles all start to sound alike...not this one. Kauffman developed a unique process, the Business Diamond Assessment(TM), which he generously includes in this book. Nowhere else can readers learn "the diamond mindset" that he and his clients have proven priceless, time after time. Business owners will learn the wrong thing to be in love with, and the right thing.

Kaufmann believes this will then allow the business owner to focus on his or her values, family, and be more fulfilled, especially in one's spiritual life. The information in this book and, most importantly, how to apply it, will give the reader a competitive edge and more Freedom to Succeed.

"David's heart and mindset are in the right place with this book. I build, buy and sell businesses and currently hold and own eight companies. The underlying principles of his diamond mindset are key to a big part of my success over the last 27 years. I wish I would've had this kind of book/blue print when I was first starting out--it would've saved me a lot of headache, heartache, and money: -) Dave Kauffman is an excellent speaker, coach, and obviously, writer. Very grateful to know him. Great job Dave...can't wait to read your next six books. " --Michael Ray Newman, Chairman and CEO of Zig Ziglar Int'l