Tracy, Brian
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0Un libro para aprender a desarrollar una habilidad esencial: la influencia. Sin ella, las relaciones humanas son inefectivas o desastoras. Una de las habilidades más necesarias que todos debieran desarrollar es la de influir en los demás. Sin ella, las relaciones humanas son ineficaces en el mejor de los casos y desastrosas en el peor. Ya sea que trates de cerrar un negocio, una venta millonaria o simplemente intentes alentar a tus hijos o a un amigo a ser mejores, lo cierto es que si careces de la capacidad de influir no podrás convencer a nadie, ni siquiera a ti mismo. La mente es similar a una cerradura de alta seguridad. Si te comunicas mal (con charlas interminables, presiones o falta de empatía), te será imposible abrirla. En cambio, si aprendes a transmitir tus ideas de la manera adecuada, la cerradura se abrirá y descubrirá ante ti el tesoro de la conciencia a la que podrás ayudar y motivar para lograr tus mayores sueños. En estas páginas, Brian Tracy, experto mundial en temas de liderazgo y autoayuda, te muestra las leyes de la influencia y cómo obtener resultados increíbles tales como: relaciones personales más felices, mayores ventas, asociaciones más rentables y una mayor capacidad para cumplir tus compromisos y metas. ENGLISH DESCRIPTION
A CRUCIAL SKILL TO DEVELOP
One of the most crucial skills for everyone to develop is influence. Without it, human relations are ineffective at best, and disastrous at worst. Whether you're trying to communicate your business idea to an investor, encourage your children to embrace your moral values, or break an addiction to endless web surfing―if you lack the skill of influence, you will be unable to convince yourself or anyone else. The human mind is like a titanium lock. If you communicate poorly―through endless talking, inattentive listening, or over-the-top pressure―it's like spinning the numbers on the lock over and over uselessly. But if you develop the key skills of influence, it's like knowing the exact combination to that lock and gaining access to the consciousness of another person―or to your own. This book provides the right combination to that highly guarded lock. It will show you the skills of influence. It will enable you to produce incredible results―happier personal relationships, more sales, more profitable partnerships, and an increased ability to hold yourself to commitments that are important to you.
A CRUCIAL SKILL TO DEVELOP
One of the most crucial skills for everyone to develop is influence. Without it, human relations are ineffective at best, and disastrous at worst. Whether you're trying to communicate your business idea to an investor, encourage your children to embrace your moral values, or break an addiction to endless web surfing―if you lack the skill of influence, you will be unable to convince yourself or anyone else. The human mind is like a titanium lock. If you communicate poorly―through endless talking, inattentive listening, or over-the-top pressure―it's like spinning the numbers on the lock over and over uselessly. But if you develop the key skills of influence, it's like knowing the exact combination to that lock and gaining access to the consciousness of another person―or to your own. This book provides the right combination to that highly guarded lock. It will show you the skills of influence. It will enable you to produce incredible results―happier personal relationships, more sales, more profitable partnerships, and an increased ability to hold yourself to commitments that are important to you.
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