t is needed in all spheres of life and is learnt from a very young age. Still, some seem to be more successful and popular when it comes to being popular and influential. It comes from developing the right attitude towards oneself. One of Dale Carnegie's bestselling books, this one aims at enhancing one's conversation skills and techniques on how to win people. Being a good and genuine listener goes a long way in making a person feel comfortable in your company. With simple techniques and vivid examples this book will definitely change the way you handle relationships and help you become a people's person.