. When it comes to business, will you be happy, fulfilled, and bringing value to yourself and others? Or will you be treading water? Creating Your Business of Distinction shares a detailed blueprint for creating the business of your dreams - one that customers cannot live without. April Jasper, a renowned optometrist, business growth expert, author, and speaker walks you through the steps that she considers imperative in creating a business of distinction. Along the way, she considers questions such as: - How can you navigate turbulent change? - How can adversity light the flame of success? - Why is it so important to know your why? The author also emphasizes that anyone in business must first answer three essential questions: What am I in business to do? Where am I going? And How do I get there? Whether you're a longtime business owner or just thinking about starting one, you'll find guidance you can use to turbocharge business and personal growth in this book.